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Sony unveils direct sell plans for PlayStation 2.

• Authors : Rosier, Ben

Subjects: *DIRECT marketing; VIDEO game equipmentEUROPESONY Computer Entertainment Europe Ltd.

• Source: Marketing (00253650). 3/2/2000, p14. 1/4p. 1 Color Photograph.

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Constellation Europe kicks off £5m review.

• Authors : Kemp, Ed

Subjects: *BUSINESS planning; *ADVERTISING agencies; *DIRECT marketingUNITED KingdomCONSTELLATION Europe Ltd.

• Source: Marketing (00253650). 12/13/2006, p5-5. 1/4p. 1 Color Photograph.

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Visa Europe initiates EMEA agency search.

• Authors : Kemp, Ed

Subjects: *ADVERTISING media planning; *SALES promotion; *DIRECT marketingUNITED KingdomVISA Europe Ltd.

• Source: Marketing (00253650). 9/19/2007, p10-10. 1/3p. 1 Color Photograph.

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Leith launches direct marketing arm.

• Authors : Bussey, Noel

Subjects: *DIRECT marketing; *INDUSTRIAL advertisingLEITH London Corp. ; SONY Europe GmbHLARDNER, Helen; JOHN, Gareth

• Source: Campaign. 3/31/2006, Issue 13, p5-5. 1/4p. 1 Black and White Photograph.

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Wunderman creates schoolbook mailing to back Ford Fusion.

• Authors : Barns, Emma

Subjects: *DIRECT marketing; *INTEGRATED marketing; AUTOMOBILE advertisingEUROPEFORD Motor Co. 001344746 FORD Motor Co. FORD Motor Co. 001344746 001344746 FORD Motor Co. 001344746 F; WUNDERMAN Europe (Company)

• Source: Campaign. 9/24/2004, Issue 39, p8-8. 1/9p. 1 Color Photograph.

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THE DM LEAGUES.

• Authors : Acland, Holly

Subjects: *ADVERTISING agencies; *DIRECT marketing; *PROFIT marginsFINEX Europe Ltd.

• Source: Campaign. 10/21/2005, Issue 43, p30-31. 2p. 2 Black and White Photographs, 6 Charts.

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Briefs.

Subjects: *DIRECT marketing; *MARKETINGUNITED KingdomNESTLE Purina PetCare Co. ; ZODIAC Europe Ltd.

• Source: Marketing (00253650). 2/24/2000, p15. 1/4p.

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Campaign to banish pharma advertising.

• Authors : O'Reilly, Gemma

Subjects: PUBLIC relations; LOBBYING; DIRECT marketingEUROPEEUROPEAN Commission

• Source: PRWeek (London); 10/3/2008, p10-10, 1/3p

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HOTLINE.

Subjects: *ADVERTISING; *DIRECT marketing; *CUSTOMER servicesWUNDERMAN Europe (Company) ; CITIGATE SALEE, Lisa

• Source: Campaign. 9/24/2004, Issue 39, p5-5. 1/3p.

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Cisco appoints MBA to develop business campaign in Europe.

• Authors : Barns, Emma

Subjects: *ADVERTISING campaigns; *MASTER of business administration degree; *INTERNET service providersEUROPECISCO Systems Inc. 153804570 CISCO Systems Inc. CISCO Systems Inc. 153804570 153804570 CISCO Systems Inc. 153804570 CSCO; OGILVY & Mather Worldwide Inc.

• Source: Campaign. 8/6/2004, Issue 32, p7-7. 1/9p. 1 Color Photograph.

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